Henry Ford College Strategic Plan Initiative

Admissions and Recruiting Focus

HFC works to develop and steward relationships with the diverse communities in our region to provide evidence of the benefits HFC offers to these communities. A goal is to increase enrollment of underrepresented students, while also continuing strong enrollment among all students who choose HFC as their first-choice College.

The Admissions team focuses on community outreach as well as connections in schools, community and civic organizations, adult-focused support organizations, and faith-based organizations.

Initiative Progress

  • Hire new Director of Admissions and Recruiting.
  • Hire Adult Student Recruiter and focus on adult recruiting opportunities.
  • Improve and realign how we focus our recruiting around specific target audiences. (In progress)
  • Engage bilingual recruiter in communities with large Hispanic population. (In progress)
  • Use community-based model to inform recruitment for Black/African American students. (In progress)

Cabinet Sponsor:
Rhonda DeLong, M.S.
Vice President of Marketing and Communications
rdelong@hfcc.edu