Release Date: 
Friday, December 11, 2020

Women’s Basketball team welcomes new coach

Bill Schnorenberg

Coach Bill Schnorenberg will begin his tenure as the HFC’s Women’s Basketball head coach for the 2021-22 athletic season.

“I’ve always loved basketball and everything about it. I grew up watching the Detroit Pistons during the legendary ‘Bad Boys’ era. Along with (late Pistons coach) Chuck Daly, they mentally and physically dominated the NBA. In 2008, after I moved to Flint, I was lucky enough to meet Mike Stewart, who took a chance on me to be his freshman boys’ assistant coach at Carman-Ainsworth High School. Mike and I saw the game the same way and coached the same way. The foundation and passion to coach was lit that first year. It was all I wanted to do, and I made it my passion to get to this level,” explained Schnorenberg, of Manchester.

“I’ve coached at all levels”

An alumnus of Pioneer High School in Ann Arbor and the Specs Howard School of Media Arts in Southfield, Schnorenberg has coached basketball for 12 years.

“I’ve coached at all levels, including semi-pro and professional men and women. I’ve also coached Euro Pro Connect (EPC), which was started by Stephanie Douglas to give players an opportunity to play pro ball overseas. We beat one of the top teams from Serbia, 123-87 in 2019. Stephanie has been a huge influence on me. My confidence level in coaching has grown so much because of her,” he said.

First job as college head coach

Schnorenberg also served as the head basketball coach of the Women’s Club at the University of Michigan-Flint (UM-Flint) for one year and the assistant coach of the men’s basketball team at Mott Community College in Flint for one year. HFC marks his first team as a college head coach.

Besides coaching, Schnorenberg also spent seven years broadcasting community college basketball games. It’s how he met HFC Athletic Director Rochelle Taylor.

“I’ve always admired how Rochelle was building up the Hawks athletic programs, as well as the the diversity of the campus,” he said. “I was confident that the woman's basketball program can have the success Coach Chris Shepard has had with the men's program.”

Getting players ready on and off the court

Schnorenberg is the fourth women’s basketball coach in recent years. Some would find that daunting, but he doesn’t.

“I can't do anything about what has happened in the past. All I can do is make sure we do everything the right way, on and off the court,” he said. “As we continue to deal with a pandemic and now with more changes on the way, we can find a sense of getting back to a new normal and being able to have a clean slate. So we can build this team, starting with a foundation of bringing in student-athletes who will have success in the classroom and on the court. Our job will be to get them ready to play for us and have success wherever they choose to continue their education after graduating from HFC.”

Immediate goals for the team

Schnorenberg’s immediate goals include recruiting, and building trust, structure, and stability within the program.

“We are delighted to have Coach Schnorenberg join our coaching staff,” said Taylor. “He brings a wealth of knowledge and a great passion for the game. We look forward to seeing our program grow to become competitive in the state and region in the years to come.”

“I am thankful for the confidence Rochelle Taylor and everyone at HFC has in me being the new coach,” said Schnorenberg. “I love coaching the game the right way and also teaching life skills to all of my players. It is never a bad day to be in the gym with my team!”